Today, we look to countless fashion magazines for inspiration. What did people do hundreds of years ago? Today, we will learn about fashion plate, which became popular in Europe in the 18th and 19th century. It can be said that it is the original form of what we call fashion illustration today.

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Fashion Plate in 1836

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Fashion Plate in 1840
Why is it called a Plate? Because these are carved prints, dating back to the 16th century, using etching to carve the lines of a character's costume into a stone slab, and then printing, and then hand-coloring, it's a lot more difficult than fashion illustration today, but that's how people made prints hundreds of years ago.

Its function was to show the style of clothing of the time, and historians believe that the best of those who made these fashion samples were often highly aesthetic. As a result, the people and clothes they portrayed tended to conform to the highest ideals and not to what most people were actually wearing at the time. This is something modern people need to keep in mind when they want to study fashion hundreds of years ago through fashion template paintings.

Just like high-end Fashion magazines or flagship stores displaying top-class window displays, Fashion Plate is just a reflection of luxuries that few people can wear.

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In 1830

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Fashion plates usually do not depict a specific person, but generally take the form of a broad portrait, which shows the style of clothing that can be made or sold by tailors or stores, or demonstrates how different materials can be made into clothes. Most fashion plates appeared in women's fashion magazines, which began to appear in the last decades of the 18th century.

Fashion plate is also used as a term to describe people who are fashionable.

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1785

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1787

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 1825

Before the French Revolution (1789), styleprints were rare, but portraits similar to this style, especially royal portraits, were the basis for future styleprints -- because they provided visual cues of the fashions, fabrics and decorations of the time.
A similar drawing is a rendering of a doll.

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Portrait of Louis XIV in ballet costume, painted in 1653

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Louis XIV, the French fashion emperor who invented ballet and high heels, has many fashion portraits

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 Ltolto Blog Image Some of Louis's aristocratic women also left elaborate portraits

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In fact, Marie Antoinette's tailors visited the continent every year with samples of their new designs, complete with dolls dressed up in the latest fashions.

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Mariantoine's costume paintings represent the ultimate in Rococo style.

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Fashion palate first spread in England in the late 18th century, not in France as one might think. "The Lady's Magazine", published in 1770, was The forerunner of The first publication of fashion plate and spread it throughout Europe.

In France, La Galerie des Modes was a pioneer in the publication of fashion templates, and the series includes more than 400 prints.

Here are some examples of La Galerie des Modes.

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With technological advances, the speed of communication and transportation is constantly improving, thus enabling consumers to get timely access to foreign fashion, accessories and hairstyles. The educated middle class also increasingly values these fashion publications.

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1874

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1875

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1880

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1884

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1887

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1898

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1913 

By the 1830s, American magazines began publishing their own fashion plates, although the original versions of these patterns were usually from France.
The most popular magazines of the pre-World War I period, including Godey's Lady's Book and its rivals, Graham's Magazine and Peterson's Magazine, Both boasted about the quality of their fashion patterns -- so publisher Louis Antoine Godey claimed in January 1857 that his fashion patterns had been hand-painted by 150 female colorists "beyond all others." Godey also made sure his readers knew the enormous cost of his fashion patterns. In fact, Many readers cut them out of magazines and display them as works of art.

Check out some of the fashion examples Godey's Lady's Book is proud of!

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 The 19th century is a wonderful era, neoclassicism, romanticism, retro clothing presented a diversified classification. Evening outfit began to have specific silks, the application of gauze of gauze of all sorts of elements such as advanced plain grain, net, spell finished cover an area each big brand begins to compare connotation after covering an area. 70, 80 time appeared the beauty that shows curve completely "S" model style, let the woman suffer the premise of abuse below sex appeal with comfortable state expression come out

 

The importance of fashion plate did not wane until the appearance of photography in the early 20th century, because photos could reflect more real clothing effects, so we could no longer see these interesting hand-painted fashion paintings!

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The Cannes International Film Festival is about to begin. It started in 1939 and has become the most prestigious film event in the world for 60 years. While paying attention to good movies, the annual Cannes red carpet is also a visual feast that can not be ignored. The flutted skirt showing thigh, the low-cut pose showing career line, and the half-covered back holding pipa, pretending to be reserved and sexy can not be ignored. The infighting brings the gorgeous dresses into the harem of women, and of course, as popcorn-toting viewers, who cares about the bitterness behind it.

As a matter of fact, formal dress, as a kind of dress worn on formal social occasions, represents many intangible languages such as identity, status, taste, and education, That is also the consequence of the historical development of costume culture. Therefore, the history of formal dress is actually the history of clothing changes in the upper society.

 Entering the 20th century, the ethos of "sexy" and "bodybuilding" gradually freed women, and "S" formed the standard dress. Evening dress uses the bold way of corset, undertake "sea, land and air" omni-directional show.

The fishtail dress was introduced during the First World War, but remains popular today. In the 1960s, sleeveless, knee-length evening dresses appeared at swing dance parties, a precursor to the cocktail dress. After the 1970s, the world clothing into the mainstream era, high-grade clothing has appeared in this period. The concept of the dress is completely clear, and at the same time it is constantly blended and promoted with the ready-to-wear. Full skirt, long skirt or miniskirt, completely liberalized, the market for formal dress is also expanding, various parties with different occasions, the environment of the dress is also changing. Fashion designers created all kinds of the most beautiful dresses, among which the famous ones, such as the Little Dress and the Big White dress, made the image of women more beautiful and delicate and became classic. In the ltolto.com, we provide high quality evening dresses, prom dresses, plus size dresses, cocktail dresses, bridemaid dresses and homecoming dresses. All of our products are made by our design teams. If you need an affordable dresses to join a important party or wedding you can take some time to vistie HRER.

 

Justin Lin